Running a business can be difficult, but luckily more and more tools are being created to help busy owners out. The below systems will not only save you time, but they’ll also make you more efficient and organised.
Dropbox is a great cloud based tool which enables you to access all your important files in one place. Many business owners have become accustomed to saving documents on their desktop, however, this isn’t the most efficient thing to do. When you upload things to the cloud, it means you can work on them at any time and from any device, as long as you have internet connection. This means you can go from your desktop to a phone or work to home, and still be able to get hold of what you need.
Dropbox also lets you transfer files from yourself to someone else, this is particularly useful when you have a large attachment which is too big to be delivered through email.
If you get Dropbox, you might also find you get a lot of use out of it for personal reasons. You can save all of your photos and videos there meaning that all your memories will stay safe.
If your business utilises social media (which it should), this tool is great. If you use the free version you can link Hootsuite with three different social media accounts, perfect for Facebook, Twitter and LinkedIn. It allows you to schedule all your posts in for the future, meaning you can forget about social media for a while and let it run automatically.
Obviously though, you need to be prepared. You have to have all your statuses written down ready to put into this great tool, it can’t come up with the content itself… unfortunately.
Google analytics is another tool which will work wonders for your business. It will provide you with loads of data about your website, from how much traffic you’re getting, to how long people are staying on each page. If you spend some time looking at all of this information, you’ll be able to find certain patterns which will help you learn more about your business.
Websites are a really important feature of any company, so making sure yours is doing its job will be key to improving your success.
Trello is a tool which will help you manage your tasks. You can set up your own board or share one with different members of your team. By using Trello, you’ll be able to keep track of everything your working on and set end dates so you know when jobs need to be completed. This is a particularly good way of managing not just your own projects, but also those of your employees. At a glance you will be able to see what they have on and where it’s up to. If you’re planning a holiday and want to keep track of what your staff are doing, you can make sure their still working hard and moving forward with projects by accessing your Trello (you’ll need WIFI though).
Trello is free, so if you want to be more organised and know that you’ll never lose your to-do list, this is a great tool to sign up for.
Salesforce is one of the most popular CRM (Customer Relationship Management) systems around. By using a tool such as this, you are able to keep track of all your customer and potential customer interactions, and make sure you grow and maintain a great relationship with them.
Salesforce will allow you to manage where each of your customers are up to in the sales process and encourage them to make a purchase. It’s a great tool because it will be useful to lots of different people in your business, such as the sales, customer service and marketing departments.
Because Salesforce is such an industry leading CRM, there are countless integrations which work with it. This means you can use your data to benefit your business in lots of different ways and not just the obvious.